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Articles around Research

5 COMMENTS
correlation

SEO Correlation Studies: Are We Looking At Them Wrong?

11 September 2013

SEO correlation studies seem to suggest causal relationships between social shares and rankings. But what if we turn that perspective upside down?

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37 COMMENTS
123-reg-Adwords-takeover

Can Users Really Tell AdWords Ads from Organic Results?

7 August 2013

Google results are full of ads. But a recent survey showed that over 50% of users don't recognise paid results.

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16 COMMENTS

Research Shows Only 2% of Social Shares Occur on Google+

23 July 2013

New research shows Google+ lags behind Facebook, Twitter, Pinterest, and LinkedIn in terms of social sharing, accounting for only 2% of content shares.

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21 COMMENTS

How Does Google Make Its Money Again?

19 July 2013

Google, the number one player in our industry. Not just in usage, but definitely also in money. They make a lot of it. But how?

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25 COMMENTS

The Life Before Google Reading List

12 July 2013

Everything you need to know about search engine history and development from the early days of search.

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31 COMMENTS

The State of Digital for SMBs

21 June 2013

Everything is moving more and more towards digital. Which is no surprise. But still there is room for improvement.

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12 COMMENTS
Behavioural Economics

Applying Behavioural Economics to Digital Marketing

30 May 2013

Behavioural economics is a powerful field of study that can teach digital marketers a lot about optimising online experiences for customers and prospects.

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ONE COMMENT

The Sacrifices We Make for Social Media: Real-Life, Sleep and Sex

22 March 2013

What sacrifices are we all making to make room for social media? Some surprising sacrifices: we give up real-life socialising, sleep and even sex.

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3 COMMENTS
gagnam-harlem-2

Harlem Shake Bigger than Gangnam Style

21 March 2013

Video virals are a mystery with no predictable patterns for success. How did the Harlem Shake become one of the biggest trends of recent online history?

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3 COMMENTS
testament-feeds-2

Top Alternatives for Google Reader: Desktop, Tablet or All Platform

15 March 2013

Google is closing down Google Reader. Here are 3 types of alternatives: (mainly) desktop, all platform and the pure tablet alternative.

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