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Tag Archives: Research

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mega-monday

UK Embraces “Mega Monday”, Consumers Shift Habits

14 December 2012

Research by Marin Software shows consumers in the UK are changing their habits and embracing Mega Monday and Sundays as shopping days

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christmas-tree-money-2

9 Paid Search Tips To Optimise For Holiday Seasons

7 November 2012

9 practical and actionable tips to prepare your Adwords campaigns for the festive Christmas season

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chelsea-manu

Manchester United most visible in Search, Chelsea most Social

24 October 2012

Manchester United gets best found in Google.co.uk but there are most mentions for Chelsea on Social Media platforms of which Facebook is most important

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search-advertising-2

New Data Points to Healthy Paid Search Market

15 October 2012

research shows that search marketers have many reasons to be positive: global paid search budgets have been rising with a growth rate of 24% YoY

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spend

US Internet Ad Spend Tops 17 Billion with Search still dominating

15 October 2012

The US IAB released its half yearly trend figures on Friday which were very good reading for anyone in search marketing.

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stos-ranking1-2

Over 40% more people click on the first result

9 October 2012

Kantar Media and Compete and delved into the search behaviour of natural search - however perhaps more interestingly that of the paid search results.

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college-graduation

Study: ‘TV Ads are Most Effective for Students’, But Wait…

24 September 2012

Research shows that TV Advertising is the most effective advertising towards students, yet other means are more effective. Engagement is the key.

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stepmother-snowwhite

When Did You Last Google Your Name?

5 September 2012

Many people Google their own name, most once a month, but many more as well. Are marketers doing something with this phenomenon?

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mobile-revolution

The Mobile Revolution

2 August 2012

Research on the mobile usage and visits. The data set uses the Analytics from 402 Google Accounts. The Mobile Revolution has begun.

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Facebook-News-Feed

Where is News Actually Shared? Facebook and E-Mail Popular

11 July 2012

A Reuters research shows Facebook is the most popular place where people find and share news, E-mail is still strong and Search beats social

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