The US IAB released its half yearly trend figures on Friday which were very good reading for anyone in search marketing.
Kantar Media and Compete and delved into the search behaviour of natural search – however perhaps more interestingly that of the paid search results.
Research shows that TV Advertising is the most effective advertising towards students, yet other means are more effective. Engagement is the key.
Many people Google their own name, most once a month, but many more as well. Are marketers doing something with this phenomenon?
Research on the mobile usage and visits. The data set uses the Analytics from 402 Google Accounts. The Mobile Revolution has begun.
A Reuters research shows Facebook is the most popular place where people find and share news, E-mail is still strong and Search beats social
As an SEO you really need to have a good understanding of who’s linking to you, and in what context those sites are linking.
Travel sites are not using video and images enough to get more visible in search engines. An overview of the research performed in the UK
Search engines have revolutionised the way we ask questions. Using Experian Hitwise data shows the top questions the UK was asking in May.
It is a good thing to think ahead, for example to Christmas, which is expected to be huge. How ready are you for Christmas?