With the advent of AI in our daily lives, do search engines need to fear for their future? Cedric Chambaz gives us his view.
In a world where social, video and display have obvious appeal, paid search can appear dull. But what do you see when you look below the surface? Cedric Chambaz tells us why he thinks paid search is as sexy as hell.
15 years after the arrival of search, how online savvy are British businesses? Cedric Chambaz talks us through some interesting survey findings that uncover the adoption and feelings towards search and other digital activities.
Takeaways from the data Bing gathered into the specifics of the travel search habits and opportunities. Cedric Chambaz explains
Annabel Hodges discusses the benefits of digital advertising and why search marketers should sit up and take notice when it comes to their search marketing campaigns.
An update of the latest developments in the French Search Industry. Summer 2013 edition.
There are more hidden rewards which SMBs might not at first connect with search marketing. Cedric Chambaz of Microsoft explains.
Poker is a card game that involves certain skills, techniques, and a bit of luck, to win more money in a game than your competitors. SEO is a profession that involves certain skills, techniques, and a bit of luck, to help a site rank higher than its competitors in search engine results. A view on the similarities between poker and Search Engine Optimisation