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Articles around search

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What makes Paid Search so damn sexy?

14 January 2016

In a world where social, video and display have obvious appeal, paid search can appear dull. But what do you see when you look below the surface? Cedric Chambaz...

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Unwrapping European seasonal search trends with #BingAds

23 November 2015

Let's talk about Christmas! Cedric Chambaz talks through the seasonal trends for Christmas shopping across Europe & what you need to know for your campaigns.

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Global Mobile Web Usage

Apps Really Are Transforming The Future of Search

27 October 2015

The growth of the mobile web is bringing with it challenges for search engines, and may transform the search industry. Jonathan Allen explores the issue.

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China Online Marketing

8 Things You Should Know About Baidu And China

18 March 2015

Understanding the Chinese Market, as well as it's main search engine Baidu is key to success in China. Check out 8 Key insights to support Chinese expansion

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Friday Infographic: Global Search and Social: The Ones to Watch in 2015

6 February 2015

The Webcertain Global Search and Social Report, issued in Q1 2015, covers the state of search and social media in 30 of the world's biggest internet markets.

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Using your internal search engine as a marketing instrument

2 February 2015

The value and usage of internal search is underestimated but can be easily optimized.

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Search Predictions

Review of Search Predictions 2014 and Search in 2015

14 January 2015

Jo Turnbull reviews some of the search predictions from 2014 and assess what turned into reality and what predictions were too cautious.

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Super CMO

Everything a CMO Must Know About the Digital Marketing Landscape

8 July 2014

It can be very hard to bring classic marketing CMOs on board with digital marketing. Here are some aspects of digital marketing that you can use to create buy-in...

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SMX London

Advanced Search Lessons Learnt at #SMX London

14 May 2014

Day two has come to a close and once again¬†the State of Digital team (Polly Pospelova, Jo Turnbull, Sam Noble and Russell O’Sullivan)¬†have been there covering the event. In...

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LinkDex ThinkTank – iGaming & Search Strategy #thinktank

7 February 2014

If you want to know about competitive markets - read our coverage of the LinkDex iGaming ThinkTank Event

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