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Articles around SEO

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stod - website change

5 Reasons You Lose Traffic After a Website Migration & How You Can Prevent It

19 July 2016

When a site migration goes wrong and a site loses traffic, it's usually because of one (or more) of 5 common reasons. Daniel Bainchini explores these reasons and offers...

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Zen image

4 Lessons We Can Learn From a ‘Link Nirvana’ Client

5 July 2016

A small minority of businesses achieve 'link nirvana', whereby they can obtain natural, high quality inbound links with ease. What can we learn from them to help build links...

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http2

The Future of Technical SEO is Open Data

14 June 2016

According to Pete Campbell, the future of SEO will revolve around advising brands on their open data strategy via apps that leverage open data through API's.

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Conversational Shopping

Why Marketers Need to Know About Conversational Shopping

8 June 2016

In March 2016, Google announced it was developing a new piece of functionality for search called ‘conversational shopping’, centred around the act of purchasing through your mobile device by...

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How to put together a lead-generation SEO strategy

How to put together a B2B lead-generation SEO strategy

7 June 2016

This article will show you how to craft and measure the performance of a purpose-driven SEO strategy in five easy steps.

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http2

Why Every Brand Needs to Migrate to HTTP/2 & How To Do It

10 May 2016

Google, Microsoft, Mozilla and Apple are desperate to encourage all brands to ensure their website is compatible with the relatively new HTTP/2 protocol. But how?

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Screaming Frog Log File Analyser

Screaming Frog Log File Analyser – The New Must-Have SEO Tool

12 April 2016

The latest tool from Screaming Frog is a log file analyser that allows you to combine log file data with any other set of URL data for meaningful analysis.

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Spider Trap Banner

Spider Traps: An SEO issue that even Google suffers from..

17 March 2016

Spider traps can dramatically decrease your website's ranking potential - Gordon Campbell explains how to spot them and how to resolve them.

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The Business of SEO

SEO Audit: 13 Steps to a Better Website

16 March 2016

Ready to take over search engine rankings and get into the top positions for specific search terms? Not so fast. Before you start optimizing your website, it is advisable...

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OldGooglevsNewinfographic

Friday Infographic: Google Changes: The Old Days vs The New Days

11 March 2016

It used to be simple, optimising your SEO for Google. These days, you need to take into account many different things. The changes are brought together in this infographic.

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