SEO

Are SEOs Still Seen As Snake Oil Salesmen?

‘SEO’ has been the job title of many digital marketers. Back in the early days of the industry, things were easier but thanks to the dodgy practices of some, it had a bad reputation. As the industry has changed, has the public’s perception of us changed too? Laura Phillips debates the issue.

The Three Pillars of SEO

Barry Adams shows how his Three Pillars of SEO framework, which he uses to teach SEO, aligns with the three main processes of an internet search engine.