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Tag Archives: SES London 2011

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Why Does Search Get All The Credit? – SES London

23 February 2011

This panel was particularly interesting to me as I work for a large media agency (referenced in both these talks as a potential for lack of coordination and multiple...

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SES London 2011 Interview: Li Evans

23 February 2011

At SES London 2011 there are many knowledgable people. We see them, talk to them and interact them. But if you are not here, that is difficult to do,...

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Don't use search engines!

Real Time Search Panel – SES London

23 February 2011

Hi again folks! This presentation was a very exciting one moderated by Yahoo!’s Jon Myers and featuring Dave Coplin from the Bing/Microsoft team, Paddy Moogan of my alma mater...

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Successful Information Architecture – SES London

23 February 2011

Good morning folks. We’re coming to you live this morning from the SES conference in London. We’ll be covering the sessions all day today as well as tomorrow so...

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15 Ways to Improve Your Content Marketing – SES London ( #SESUK ) @leeodden

23 February 2011

I’ll be honest when Bas sorted tickets for us to cover SES London there was one session I really wanted to really wanted to cover this one with Lee...

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How do you make money when people share things socially? Eight Takeaways – SES London 2011 (#SESUK)

23 February 2011

In one of the first sessions of SES London John Butler, Fromer Global Head – Communications & Media, dunnhumby shared some of his experience in ‘Loyalty Marketing’. To be...

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PPC or SEO? The Ultimate Search Marketing Battle – SES London 2011 (#SESUK)

22 February 2011

My last session of the day features a panel of Dave Naylor from Bronco, Bill Hunt from Back Azimuth Consulting and Jonathan Beeston from Efficient Frontier battling it out in...

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London SES – Deep Dive analytics – When Bounce Rate No Longer Floats Your Boat

22 February 2011

Matt Bailey: Founder of Site Logic focused on missing pieces Matt started by saying you need to establish how you are to be measured at the beginning of every...

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Meaningful SEO Metrics: Going Beyond the Numbers – SES London 2011 (#SESUK)

22 February 2011

Next up are Pete Young from Brilliant Media (and State of Search blogger!) and Matthew Bailey from Site Logic Marketing talking on how to look beyond the basic/obvious metrics...

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London SES – Yahoo and Bing – A competitive choice in search

22 February 2011

Yahoo and Microsoft search alliance overview was covered by Jon Myers from Yahoo and Mark Richardson from Miscrosoft UK. Mark started by showing the video below.

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