ses london 2012

PPC Tools of the Trade #seslondon

What should we do without tools? Tools give us inside information and can save us a lot of time. In this session at SES London 2012 Thomas Bindl, Alistair Dent and Andy Mihalop discuss their favorite PPC Tools.

Ads in a QualityScore World #seslondon

QualityScore is definitely one of the most important Adwords metrics. In this session at SES London 2012, titled “Ads in a QualityScore World”, Andrew Goodman discusses QualityScore with Ann Stanley of Annica Digital Solutions and Dan Robbins of Carat.