Clicky

X

Subscribe to our newsletter

Get the State of Digital Newsletter
Join an elite group of marketers receiving the best content in their mailbox
* = required field
Daily Updates

Articles around Social Media

2 COMMENTS
house-upside-down

‘Different’ Non-Commercial Ways of Using Social Media

10 March 2014

Social Media can be used in many ways, not just for marketing purposes. And marketers can learn a lot from the non-commercial ways of using Social Media.

Continue Reading

2 COMMENTS
social-customer-intro

Social Media and Customer Service: Not as Easy as it Looks

21 February 2014

For many brands Social Media seems to be the place where they can 'fix' what's wrong with their customer service. It's not as easy as it looks though.

Continue Reading

NO COMMENTS
FB graph visualising friendships

The Psychology of Online Sharing – Psychological Factors & Human Motivations

17 February 2014

In the first post in a series on the psychology of online sharing, Clarissa Sajbl sets the scene with some basic psychology and social media concepts.

Continue Reading

NO COMMENTS
SES London

SES London Day 3 – Driving Business Value with a Social and Content Master Plan #SESLon

14 February 2014

Our coverage of SES London continues with this session from day 3 where Heather Robinson and Bas van den Beld talk about social and content marketing plans.

Continue Reading

3 COMMENTS
what worked 7

Case Study: Can’t afford a website? Build your Brand with Social Media

11 February 2014

Sarah Bradley shares a case study from Receptional where they built a strong brand presence on social media for a shop that could not afford a website.

Continue Reading

NO COMMENTS
WIN_20140212_093753

SES London Day 1 – Keynote : Running in real time, bringing campaigns to life : Marketing in the Moment #SESLon

11 February 2014

Our coverage of SES London 2014 starts with our write-up of the keynote talk by Twitter's Bruce Daisley on the evolution of the social media message.

Continue Reading

10 COMMENTS
Sharenting

Sharenting – Is It What Your Child Would Want?

7 February 2014

Two thirds of UK babies have been posted on a social media network within one hour of their birth. In this post I’m going to have a look at...

Continue Reading

NO COMMENTS
optimise-marketing-spend_l

How to Analyse, Optimise & Automate Multi-Channel ROI Calculations

4 February 2014

Polly Pospelova from Delete shows how to analyse, optimise and automate ROI calculations by creating a universal dashboard to monitor multi-channel CPC.

Continue Reading

NO COMMENTS
twitter-customer-service

Who is the Most Responsive to Social Customer-Service questions?

31 January 2014

What industry and what companies within are responding best to customer care questions on Social Media? Find out here.

Continue Reading

4 COMMENTS
social-share-intro-2

What To Say on Social Media To Get Shared

24 January 2014

Which words should you use to get the most out of your social media efforts? Here's an overview to get you started.

Continue Reading