25 September 2013
Conflict of Pinterest was a creative content marketing solution which won the Innovation Award at the UK Searchawards 2012. In this case study Caliber Interactive explain what they did...
16 September 2013
Why do some social media users become internet celebrities and what can digital marketers learn from? Sarah Bradley looks into a few of her favourite social networkers and explains...
11 September 2013
SEO correlation studies seem to suggest causal relationships between social shares and rankings. But what if we turn that perspective upside down?
3 September 2013
In today's digital marketing landscape content is king. But how do you make sure your content is right and is distributed far and wide for maximum impact?
29 August 2013
Case study of a town in Switzerland, Obermutten, who managed to get a lot of engagement on their Facebook Page and a lot of more tourism in their town.
19 August 2013
FightMe.com - the competitor's social network a review by Sarah Bradley for State of Search. FightMe is an exciting new social network based on the idea of rivalry, Sarah...
23 July 2013
New research shows Google+ lags behind Facebook, Twitter, Pinterest, and LinkedIn in terms of social sharing, accounting for only 2% of content shares.