Paul Tholen – Head of Social Media for Heineken Netherlands talks about how NNL’s brands have flourished through both conversation and ‘social by design’.
Why do some social media users become internet celebrities and what can digital marketers learn from? Sarah Bradley looks into a few of her favourite social networkers and explains why they make some of the best digital marketers.
FightMe.com – the competitor’s social network a review by Sarah Bradley for State of Search. FightMe is an exciting new social network based on the idea of rivalry, Sarah gives her insight on usability, appeal and whether a network like this can one day compete with the likes of Facebook, MySpace and Twitter.
Social Media – The Next Generation. Learn how to prepare to use new Social Media sites and why you need to stay on top of it.