Subscribe to our newsletter

Get the State of Digital Newsletter
Join an elite group of marketers receiving the best content in their mailbox
Help us understand what topics we should be writing about!
We would like to help you get the best content for your role
* = required field
I want the...

What alerts do you want to receive?

What topics do you most like to read about?

Articles around social targeting


BBC 6 Radio Ace Personalised Advertising on YouTube

28 February 2013

Targeting ads on YouTube have the potential to make an impact on the Customer instead of annoying them. This is where BBC Radio 6 Music gets it right.

Continue Reading


Facebook Getting Marketers To Be Much More Targeted?

29 August 2012

Facebook rolls out new features which can help marketers target their audience better. But will marketers actually use it and take a step forward?

Continue Reading


Social Targeting – Know WHO You Are Looking For!

18 June 2012

So much that people targeting social media are doing it wrong, or even that they have the wrong intentions. The problem merely is that they don’t understand what social...

Continue Reading