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Articles around social

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mobile-devices

The “Mobilification” Of Consuming Content

6 November 2013

The future of all content will have to comply with mobile standards. As a business, it's time to start making the transition before it's too late.

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6 COMMENTS
director-chair-featured

Five Movies Every Marketer Should Watch

1 November 2013

The Joneses, Thank you for smoking, Moneyball, Jobs, What Women Want, all movies which have valuable lessons for marketers in them.

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45 COMMENTS

Social Influence Scoring, Big Data and Why ‘Author Rank’ May Never Exist

12 June 2013

A look at social influence scoring vs. Google's massive data set, concluding that what Google has on its users supersedes any notion of 'Author Rank'.

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14 COMMENTS
monkey-juice

Sharing Makes us Feel Good, a Monkey Brain Shows Us

10 January 2013

Research on monkeys shows that even humans are happy when giving something away. You can use that in your Social Media campaigns.

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6 COMMENTS
SMX

Search, Stockholm and SMX Fun – An Overview of 2012 SMX Stockholm

18 October 2012

Mark Mitchell guest posts for State of Search giving our readers a chance to read all about what was discussed at SMX Stockholm in October 2012. Mark also presented...

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social-good-summit

Friday Talk: Social Good Summit

28 September 2012

Talks from the Social Good Summit which combines the possibilities of the web with 'doing good': non-profit.

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62 COMMENTS
google+-logo

What is Google+ Really all About?

26 September 2012

Google+ is Google's Social Network but also much more than that. A look at what it is really about: data, identification and personalisation.

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7 COMMENTS
college-graduation

Study: ‘TV Ads are Most Effective for Students’, But Wait…

24 September 2012

Research shows that TV Advertising is the most effective advertising towards students, yet other means are more effective. Engagement is the key.

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4 COMMENTS
Bing-quora

A Peek into Bing’s Social Search Strategy

11 September 2012

Bing's Stefan Weitz tells a little about Bing's Social Search Strategy, which is significantly different from Google's approach.

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A Next (Small) Step of Google+ Integration in SERPS

30 August 2012

Google let's you know who has her or his birthday on the search results page. Another step in integration of social and search.

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