So much that people targeting social media are doing it wrong, or even that they have the wrong intentions. The problem merely is that they don’t understand what social media is, how to interact with it, and how they benefit from it.
Looking at competitors, mobile , perceived affordance and the differences between offline and online customer experience management when optimizing a website. Part two of the series.
Last week Bing announced another major update to their search engine. They announced the New Bing, with integration of more social aspects and more relevant core information. Within the announcement they stated that “In 2009, we launched Bing with a simple proposition: people should expect more from a search engine.”
Alex Bogusky talks about creating a successful business in social and using social.
Looking at the psychology of online users to gain an understanding (in the deeper sense) why someone is visiting your website and what the motivations are for doing so.
Do social media shares impact your rankings? They just might. Here is a test, but the numbers are not fantastic (yet?)
So who is more popular: Google or Facebook? And are they going to compete not just on Social but also on search? The user decides in the end
What if Facebook wants to take on Google? The Social giant might just pull it off.
Which one is better: social or search? Here they are compared on brand awareness, local visibility, interactivity and more
Authority is going to play a bigger role in the SERPS in the near feature. As a website owner we need to work on that.