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Articles around strategy

ONE COMMENT
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What Should I Tweet? Tips for Corporate Twitter Accounts

13 November 2013

So you’ve been handed the keys to corporate Twitter account, but now what? What should you tweet about? Here are some important tips.

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2 COMMENTS
content-stakeholders

The Discovery Process Behind Mature Content Marketing Strategies

1 November 2013

The current focus on content means that content marketers can no longer afford to work in silo. Their success increasingly relies on collaboration and consent from a multi-stakeholder environment.

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ONE COMMENT
lineaal

Metrics that Drive High Quality Link building

10 September 2013

How to define the right metrics so that your link building naturally becomes high quality.

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40 COMMENTS

Shortterm-ism; the Biggest Barrier to SEO

13 June 2013

Google is taking link spam seriously – and if a recent tweet from Matt Cutts is anything to go by, updates such as Penguin are going to become better...

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22 COMMENTS
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NatWest and the Pitfalls of Siloed Marketing

13 June 2013

NatWest's new marketing campaign prompting people to search for 'natyes' resulted in no organic search listings, showing a lack of marketing cohesion.

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12 COMMENTS
Behavioural Economics

Applying Behavioural Economics to Digital Marketing

30 May 2013

Behavioural economics is a powerful field of study that can teach digital marketers a lot about optimising online experiences for customers and prospects.

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24 COMMENTS
media-penguin

On Avoiding Penalties and Increasing Conversions

23 May 2013

A cheat`s guide to avoiding algorithmic penalties and increasing conversions by setting sights a little higher.

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40 COMMENTS
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Which Retailers are Leveraging the Marketing Potential of Pinterest?

2 May 2013

Which retail brands are currently making the most of the growing marketing potential of Pinterest? A look based on Experian numbers.

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52 COMMENTS
lets-do-social

Questions to Ask Before Taking your Business Social

29 April 2013

Many companies just 'jump in' when it comes to Social Media but forget to think about consequences. Here are some elements you need to think about

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2 COMMENTS
forms-2

Where’s the Form Going?

16 April 2013

The processes behind most forms aren’t in place. They are unanswered and you might be losing business over it. Suggestions for winning some business points.

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Nice job, you found it!

Now, go try out the 12th one:

Use Google Translate to bypass a paywall...

Ran into a page you can't read because it is blocked or paywalled? Here's a quick trick (doesn't always work, but often does!):

Type the page into Google translate (replace the example with the page you want):

http://translate.google.com/translate?sl=ja&tl=en&u=http://example.com/

How about that!?

Like this 12th trick? Tell others they need to look for this trick on our page: http://www.stateofdigital.com/search-hacks-marketers/

Or Tweet: Found the secret 12th one!