Everything is moving more and more towards digital. Which is no surprise. But still there is room for improvement. Vocus did a study to determine the state of digital marketing amongst small and medium businesses. And it shows there is room for improvement. Digital marketing is mainly used for sales purposes and social media is embraced more and more. The effectiveness however is a big target.
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Bas van den Beld is an award winning Digital Marketing consultant, trainer and speaker. He is the founder of State of Digital and helps companies develop solid marketing strategies.
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