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What Customers Want and What Executives Think they Want

7 September 2012 BY

Estimated reading time: 0 minutes, 15 seconds

“We all think we know everything, we don’t need others to tell what our customers want, we don’t even need our customers to tell what they want”. Especially executives have this attitude, not knowing they couldn’t be more wrong. Find below an infographic which is about this specific topic.


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Bas van den Beld is a speaker, trainer and online marketing strategist. Bas is the founder of Stateofdigital.com. -- You can hire Bas to speak, train or consult.