3 Useful Google things you may have missed

I’ve spent a lot of time out of the office this month (well this year actually), which means I’ve been at the mercy of on the move WiFi connections and the change of certain telephone network providers. As such, I have missed a few things, some of them very useful things that I have not looked at since the last announcements.

If like me you’ve  been too busy to keep up – here are 3 things this month to put on the ‘to do’ list.

1. Secure your Google Plus Vanity URL

Hat Tip to Sean Carlos at SMX Milan who pointed out that I had not yet secured my G+ vanity URL. The last time I looked, you needed to be invited as a person or an entity  so I assumed I would have to wait a while and put it on the back burner.

Recently, G+ have opened up vanity URL’s for all which is great but for how long we don’t know as apparently ‘for now’ they are free – so watch out for the membership charges further down the line.


How to get a G+ vanity URL

It wouldn’t be Google without rules so your account must tick the following boxes:

  • Minimum 30 days old
  • Have a profile photo
  • Have at least 10 followers
  • You also have to add your mobile phone details to get the code to sign up

Go to the bottom right of your G+ ‘About’ page to the ‘Links’ section.



…et voila https://plus.google.com/+JackieHole

If you don’t want to sign up to an official URL or if Google suddenly start charging, you can go back to the ‘old’ short URL route here: http://gplus.to/

2. Take a look at Adwords Scripts

Although these have been around for a year, there are still plenty of people that are not using them, particularly if you already use automated software, stick to the automation available in the system or just don’t understand programming.

If you are a fan of automated tasks, bulk operations and specific reporting, you should really have a look. We will be doing an walk through to help the non coders out there, but for now – read more here:


3. Check the Adwords Blog – Often

I have long since put Adwords notifications into a folder that I miss constantly, but I always make sure I go back and check to see what’s new, or anything I have not implemented. Sometimes there is not much but October and November has loads of useful things to read about and there are some helpful files and new things including:

About Jackie Hole

Jackie Hole is an Award Winning Search Marketing consultant specialising in Paid Search, Conversion Improvement and Organic Search / SEO for the USA, Canada and European markets. Starting out in Multimedia & Interface Design, Jackie has over 15 years experience in online marketing and was recently awarded European Search Personality of the Year. Jackie is Company Director of 22M

3 thoughts on “3 Useful Google things you may have missed

  1. Did anyone see in Google’s T&Cs on vanity URLs that they reserve the right to start charging for it? Devil is in the detail…

    1. Yes absolutely – I put a little screen in point 1 above – there were 3 T&C main points but this one was under the rest – it does make me want to go and read all the terms and conditions again on all products just in case – I think there would be an uproar if they started charging as they are insisting people use their real names in the first place! Or it will be payment or fingerprints as the option if and when the time comes! 😉

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