Gianpaolo Lorusso Background
Gianpaolo Lorusso Avatar

Gianpaolo Lorusso

Articles in 2024
Author Since

About Gianpaolo Lorusso

Title: Freelance AdWords & CRO professional
Company: ADworld Experience


Gianpaolo’s personal motto is: “Success is not easy money, but being proud of what you do”. And he would add that this is why he will probably never get rich!

He was one of the first Italian web professionals who got involved in Search Engine Marketing in late nineties. AdWords certified partner since 2005, he contributes to several PPC industry specialized blogs and speaks regularly in international SEM events like SMX, BrightonSEO, PPCMasters, etc. In 2012 he created ADworld Experience, which now is one of the world’s largest PPC events. He is now actively working as AdWords & Conversion Rate Optimizer freelance professional for several important companies and Non Profit organizations. His last project (by now) is, an AdWords performance monitoring tool based on 3 totally innovative KPIs (available in free beta).

Latest Article

Paid Search Association Online Conference 2020 on May 12-13-14 Advertising
2 min

Paid Search Association Online Conference 2020 on May 12-13-14

24th April 2020
Gianpaolo Lorusso Profile Image
Gianpaolo Lorusso
Paid Search Association Conference 2020 is intended to give all PPC professionals a free occasion of high level support and...
Read More
  • This field is for validation purposes and should be left unchanged.