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Lauren Irwin

Campaign Marketing Manager
8
Articles
3
Articles in 2020
2019
Author Since

About Lauren Irwin

Bio

Lauren is the Campaign Marketing Manager for Abstrakt and has been working as a freelance Marketing Consultant for over two years. Her passion sits with content marketing and driving organic growth and leads by determining what matters to a business’s audience; by creating opportunity through customer experience and marketing with value. She started out as an in-house Business and Marketing Manager for the Media and Entertainment industry, and has since moved into agencies to work with a multitude of industries on their digital content, campaigns and social strategies.

Latest Article

5 Reasons You Need A Digital Strategy Now Content Marketing
6 min

5 Reasons You Need A Digital Strategy Now

28th April 2020
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Lauren Irwin
A digital strategy is an approach with direction, an in-depth understanding of audiences and growth opportunities, and the ability to...
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