About Lauren Irwin
Bio
Lauren is the Campaign Marketing Manager for Abstrakt and has been working as a freelance Marketing Consultant for over two years. Her passion sits with content marketing and driving organic growth and leads by determining what matters to a business’s audience; by creating opportunity through customer experience and marketing with value. She started out as an in-house Business and Marketing Manager for the Media and Entertainment industry, and has since moved into agencies to work with a multitude of industries on their digital content, campaigns and social strategies.
