Job Title: PPC Consultant | Biddable Media Consultant
Company: Tara Dee West
Tara Dee West is a biddable media specialist with over 9 years’ agency experience. Having managed large-scale accounts for both lead-generation and ecommerce, she is well versed in all things PPC, from search and shopping ads, to paid social and programmatic. Some of the brands she has had the pleasure of working with include TUI Travel, FatFace, and Tesco. She enjoys writing for industry blogs such as Wordstream, and presents at conferences such as SMX London, BrightonSEO and PPC Hero’s HeroConf.
- How to Influence Stakeholders and Clients
- 15 AdWords PPC Tactics For Clicks & Mortar Businesses
- Why Aren’t My AdWords Ads Running?
- PPC For Hotels: How To Counter OTAs (Online Travel Agents)
- Is charging by time damaging your agency? Value-based billing could be the solution.
- Why does Facebook ads data not match Google Analytics data?
- How to get started with Programmatic advertising: A beginners guide
- Should you advertise on Facebook’s Audience Network?
- Guide on how to create a Snapchat Geofilter for your business
- The Advertisers Guide to Snapchat Geofilters
- 6 AdWords PPC Hacks You Need To Know
- Search Retargeting: Supercharge Your Search Ads with RLSAs and Google Analytics
- Facebook and AdWords: Better Together
- Everything You Need to Know About Facebook Canvas Ads
- How to Win at Facebook Ads for Ecommerce
- The Ultimate Guide to Gmail Sponsored Promotions
- 12 Quick Ways to Improve your Facebook Ads Today
- Instagram Ads Guide: everything you need to know
- Brand Storytelling with Sequential Advertising on Facebook
- Why You Need to Track (the right) Conversions in Your Direct Response Digital Advertising
- 15 Ways to Use Custom Audience on Facebook