With the ever changing algorithms at Facebook it almost seems inevitable to be moving towards Facebook advertising. But advertising isn’t as simple as it sounds. Yes, you can simply throw some money at it, but there’s so much you can do. If you are just starting out, things can be quite confusing, so many different terms, so much to learn. We can’t all be experts on this, but one expert, Jon Loomer, is making it a bit easier for us by giving an overview of Facebook Ad Terms, and the explanations of it.