Google Lets It Snow, In Their SERPS

Google Lets It Snow, In Their SERPS

19th December 2011

Do you remember that several years ago people would decorate their blogs and websites with all sorts of moving stuff, especially around Christmas? And it wasn’t just the personal websites which got that decoration, business sites as well. That seems to have drift over in the past few years. But Google is now bringing that back.

A special ‘easter egg’ which Google developed now lets it snow inside Google’s SERPS. Do a search for let it snow on and your screen will be filled with snow flakes. And not just that, the screen also gets a frozen look, meaning the search results slowly disappear. You will have the possibility to ‘defrost’ the page though with a special defrost button or even better, you can ‘wipe’ your screen by moving your mouse around. Be careful though, it only works on Chrome, Firefox, Safari and IE 9.

Go take a look or check out the video below.


Written By
Bas van den Beld is an award winning Digital Marketing consultant, trainer and speaker. He is the founder of State of Digital and helps companies develop solid marketing strategies.
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