Statistics behind the Checkout: Why people (don’t) buy
Conversion Optimisation

Statistics behind the Checkout: Why people (don’t) buy

20th December 2013

When you have a webshop you want people to buy. Yet more don’t buy than do when they visit your website. Ever wondered why? Maybe it’s the (lack) of reviews, or the amount of information people have to fill in on all the forms you have. Let’s take a look at some of the statistics behind why people walk away. Consumer-Psychology-Infographic via Vouchercloud

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Bas van den Beld is an award winning Digital Marketing consultant, trainer and speaker. He is the founder of State of Digital and helps companies develop solid marketing strategies.
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