It’s 2018 and content marketing is still on the rise and measuring its effectiveness is becoming a bigger challenge for marketers. Here’s a framework for reviewing content that will give you a structure for cutting poor content, improving valuable content and make your content strategy more efficient.
The new V2 of powerful SEO crawler DeepCrawl has loads of added features and reports. In this post Fili Wiese shows you 46 DeepCrawl tweaks to boost your site.
With DeepCrawl, sites can be crawled in a similar way to Search engine bots. Fili Wiese dives deep into how to use it to optimize search signals and make a site visible in Google’s organic search.
Crawl optimisation is about making sure search engines can crawl all the right content and don’t waste time on your site. Barry Adams talks about common crawl optimisation issues and provides fixes to ensure Google doesn’t waste time crawling non-indexable pages.
The technical foundation of SEO starts with ensuring your site can be fully crawled by search engines. Barry Adams explains how he approaches this aspect.
Site crawls are part and parcel of SEO audits, but are you regularly repeating crawls to spot potential errors? Kate Morris explains why you should commit to quarterly crawls.
Jo Turnbull reviews DeepCrawl, a web based tool to help identify errors on a site, broken links and give you one of the most indepth audits at the click of a button.