Keyword rankings are frequently denounced as metrics for SEO. But are they really obsolete?
Jo Turnbull explains what KPIs you and your team should be focusing and reporting on instead of rankings.
This post takes a look at the increasing problem with flawed ranking data and how we should be educating site owners to look beyond search engine ranking data. Using Google Analytics, there are a number of reports available in to allow you to track more meaningful metrics beyond search engine rankings.
Do social media shares impact your rankings? They just might. Here is a test, but the numbers are not fantastic (yet?)
Originally posted on Searchcowboys Pagerank is not dead at all, its alive and kicking and its looking at Twitter. In an […]