Amazon is affecting SEO through changes in consumer behaviour in terms of direct search, voice search, and cloud computing.
The user journey is no longer a straight and simple path. Customers jump between channels and platforms—so, how do we lead them to convert? Morgen shows us how on State of Digital.
Looking to increase your productivity? Here are our top tips for improving efficiency and maximising your daily output in your digital marketing role.
Gianluca offers readers not only a truthful portrait of the state of Images and Visual Search but also actionable ideas you can implement in your SEO strategy right now and a glimpse of what the future of a fully integrated Voice + Visual Search will be. Read the details on State of Digital.
In SEO, we hang off of Google’s every word but rarely ever give mention to Bing. We’ve done some digging and found a number of areas where Bing actually has an edge over Google.
Are you struggling to create linkable guest blogs as part of your SEO strategy in 2018? In this post, Alex Jones from Hallam identifies five successful characteristics of a guest blog that have helped generate over 140 backlinks from February to April 2018 by our earned media team.
Relationship building is the key to successful long term digital marketing. Whether you’re using it for SEO, PR, content or social media, make sure you’re building lasting relationships for long term results.
Read about John’s attempt to create a simple Google Action for the Google Assistant – he knows that the future of search is voice, but does he need more coding skills?
For long-term SEO value, is it better to have one single domain or to split out your websites in to multiple niche domains? In this post Polly Pospelova dives in to this question and shows the pros and cons of each approach.
This study from April 2018 shows how well the 100 most popular websites in Ireland perform when it comes to mobile speed. With the homepage taken as a benchmark and compare how they perform against Google’s recommendations on speed, page size, requests and more.