Laura shares her top tips for making sure that you’re making the most out of any speaking opportunities with pre, during and post-event promotion.
Not a designer but still want to create and share the best looking images? Here are 18 tools to help you boost your visual marketing efforts.
Instagram. It’s one of those platforms that have become crazy popular in the past few years. There are many different tactics to use. But which ones are best? Maybe we should look at brands for an example?
Earlier this week the news came out that Twitter is considering raising the character limit to 10,000. This provoked a lot of discussion. Bas van den Beld looks at why this choice would be a big mistake. For Twitter as well as for the entire web.
Is social media changing our brain? In this article from Briony Gunson, find out what a British neuroscientist has to say on the impact of social media & internet technology on the human brain.
This post details my personal digital marketing journey from graduating with a BSc Honours in Marketing, my struggle to find employment, my embarking on an adventure to set-up my own social media marketing business and becoming a Social Media Executive at a great digital marketing agency in Belfast, working with an innovative team of digital marketing savvy people. It details my experiences and the opportunities that have been presented to me in two short years.
Has our obsession with specific metrics for measuring success created the era of vacuous clickbait? Sarah Kershaw investigates and looks at alternative metrics to focus on.
After years of Twitter failure, I decided that it was time to get it right. Through analysing my past performance, carrying out interviews and reading a whole load of research, I confronted my Twitter shortcomings head on. I documented every stage of the process, and picked up a huge amount of Twitter knowledge along the way. I am proud to present what I achieved in this process, and more importantly to share what I have learned.
Find the right Twitter followers using these tips.
It can be hard to get social media working for your business. Laura Crimmons showcases several campaigns that have harnassed the power of social media effectively, and concludes with a few tips on how to put this in to practice yourself.