Social Media

The Third Pillar of SEO: Authority

After Technology and Relevance the third pillar of SEO is about Authority, i.e. links and mentions. In this article Barry Adams talks about your website’s ability to earn new links with great content and social media integrations.

Win More Links to Your Content with Paid Social Promotion

Creating great content is not enough, you need to make sure as many people as possible see it. This is where paid social promotion can come in very handy. Using paid advertising on Facebook, Twitter, and LinkedIn, you can ensure your content is seen widely and increases the chances of earning links.