There were days in which we could actually talk about a “War on Search Engines”. Google was fighting the likes of Yahoo, Altavista, MSN and even Ask for the trust of the users. We can now easily say Google has won that war. They are the biggest one out there.
At least, they are for now. Google knows they shouldn’t sit still and wait and see what will happen. They have to keep developing and make things better, otherwise others will happily take their position. Even though the ‘war is over’ it is nice to take a bit of a closer look at these market share differences, where they lie and where to come from.
